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Rob Hammond - No ‘i’ in Apple Announcement . . . But a Lot of ‘ME’

Apple's recent announcement sets the stage for an exciting era of mobile innovation, especially for mobile engagement. The post No ‘i’ in Apple Announcement . . . But a Lot of ‘ME’ appeared first on...

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Gary Long - Why Retailers Should Embrace ‘Showrooming’

The increasing trend of "showrooming" is opening a number of new ways for brands to enhance customer engagement. The post Why Retailers Should Embrace ‘Showrooming’ appeared first on Synergy.

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Alastair Hanlon - Syniverse Receives Three Accolades for Its Mobile Context...

Syniverse's Cross-Border Travel Alert offers a glimpse of the potential for solutions that use mobile context. The post Syniverse Receives Three Accolades for Its Mobile Context Solutions appeared...

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Paul Kingsbury - Beacons and Passbook Offer Versatile Mobile Tools to Engage...

Millennial travelers form a crucial market segment to engage with through mobile. The post Beacons and Passbook Offer Versatile Mobile Tools to Engage Millennial Travelers appeared first on Synergy.

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Todd Thayer - The Rise of the Mobile Tourist

A new opportunity is emerging in the EU for companies to leverage mobile usage data to deliver hyperpersonalized service. The post The Rise of the Mobile Tourist appeared first on Synergy.

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Rob Hammond - What’s Ahead in Mobile for 2015

In a video chat with RCR Wireless magazine, Senior Director of Enterprise Mobility Services Rob Hammond shares his predictions for 2015. The post What’s Ahead in Mobile for 2015 appeared first on...

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Mary Clark - ‘Mobile Context’: A New Vision for More Personalized Services

Syniverse's view of how mobile will enable more enhanced customer service is unveiled in a new video. The post ‘Mobile Context’: A New Vision for More Personalized Services appeared first on Synergy.

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Gary Long - Harness the Power of Mobile to Capitalize on Showrooming

A new world of opportunities is emerging for marketers to reach in-store consumers directly on their mobile devices.

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Paul Kingsbury - Four Mobile Factors Redefining the Travel Experience: Part 2

Mobile users' need to protect personal information and need for interaction will play important parts in informing travel companies’ mobile strategies.

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Alastair Hanlon - Mobile Opens New Age of Innovation for Payment Card Services

Syniverse and MasterCard are collaborating to enable a new level of security and peace of mind for cashless payments. The post Mobile Opens New Age of Innovation for Payment Card Services appeared...

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